Beta tested automatic customer-data collection for enhanced conversions via the global site tag
- Date
- Feb 8, 2022 (first reported)
- Primary source
- Search Engine Land
Google began testing an opt-in beta that lets the global site tag automatically collect user-provided data for enhanced conversions, removing the need for manual implementation and aimed especially at SMBs.
Sources
- open_in_newEnhanced conversions: Google tests global site tags with automatic collectionSearch Engine Land · Feb 4, 2022
- open_in_newGoogle Ads Tests Global Site Tag With Automatic User Data CollectionSearch Engine Roundtable · Feb 8, 2022
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