Bing added a "Why this ad?" explanation to sponsored results
- Date
- Mar 7, 2025 (first reported)
- Primary source
- Search Engine Land
Bing search ads gained a dropdown explaining why an ad was shown, with detailed advertiser and targeting reasons for some users and a generic message for others.
Primary source: Search Engine Land (2025-03-07). Also covered by PPC News Feed (2025-03-08).
Sources
- open_in_newMicrosoft adds "Why This Ad?" feature to Bing search resultsSearch Engine Land · Mar 7, 2025
- open_in_newMicrosoft Introduces "Why You're Seeing This Ad?"PPC News Feed · Mar 8, 2025
Related changes
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