Dynamic filters piloted in Copilot to refine sponsored product results in English markets

Date

Mar 5, 2025

Regions

English-language markets

Primary source

Microsoft Advertising Blog

Sources

• open_in_new
  Transforming the future of audience engagementMicrosoft Advertising Blog · Mar 5, 2025
• open_in_new
  Microsoft's Copilot adds Showroom ads and Dynamic filtersSearch Engine Land · Mar 5, 2025

Related changes

• Jul 1, 2025Target CPA and Target ROAS retired as standalone strategies for new campaigns
• Apr 1, 2025Bids on imported campaigns were automatically raised to Microsoft minimums
• Mar 17, 2025Bing tested "Local business" and other blue attribute tags on search ads
• Mar 7, 2025Bing added a "Why this ad?" explanation to sponsored results
• Mar 5, 2025Showroom ads for Copilot announced, piloting with select clients from April 2025
• Mar 5, 2025Ads in Copilot fully ramped in English, French and German markets, with Spanish and Japanese next

← See this change in the change history