Google Ads Change History
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Change historychevron_rightGoogle Adschevron_rightMar 8, 2024

Country-level location exclusions capped at roughly 120 countries per campaign

Date
Mar 8, 2024 (first reported)
Primary source
Search Engine Roundtable

Google Ads limited country-level exclusions to about 120 countries; the Ads Liaison confirmed the change was intentional to simplify location targeting workflows and encouraged positive targeting instead.

Sources

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