Ads Liaison clarified Performance Max is not favored over Search
- Date
- Jan 10, 2023 (first reported)
- Regions
- Global
- Primary source
- Search Engine Roundtable
Ginny Marvin said PMax is not favored over Search: if a query is not identical to a keyword in the Search campaign, Ad Rank decides which campaign serves.
Sources
- open_in_newGoogle Ads: Performance Max Is Not Preferred Over SearchSearch Engine Roundtable · Jan 10, 2023
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