Google reported to be bringing generative AI ad creation to Performance Max
- Date
- Apr 20, 2023 (first reported)
- Primary source
- Search Engine Land
Based on an internal presentation seen by the Financial Times, Google planned to let advertisers supply images, video and text that its AI would remix into new ads inside Performance Max, with safeguards against inaccurate output.
Sources
- open_in_newGenerative AI coming soon to Google AdsSearch Engine Land · Apr 20, 2023
- open_in_newGoogle Shows Off Generative AI In Ads To Select AdvertisersSearch Engine Roundtable · Apr 21, 2023
Related changes
Undo