Cross-channel data-driven attribution added to GA4 attribution reports and property-level settings

The cross-channel data-driven attribution model became available in the Conversion Paths and Model Comparison reports. DDA and all rules-based models were added to the property-level Reporting Attribution Model selector in Admin > Attribution Settings.

Applies to Total Conversions, Total Revenue, Total Ad Revenue and Purchase Revenue in any report that uses event-scoped traffic dimensions, including Explore.