Google tested a scrolling marquee for ratings and reviews and an animated underline on the domain
- Date
- Oct 23, 2026 (first reported)
- Primary source
- Search Engine Roundtable
Two experiments were spotted on sponsored results in Google Search: a scrolling marquee showing reviews or ratings, the number of visits and a visit site link, and an animated underline on the domain name in the ad snippet.
Alex Greenland spotted both tests and posted videos of them, describing them as a scrolling marquee and an animated underline of the domain chip. He reported seeing them on about 5% of his searches.
Sources
- open_in_newGoogle Ads Tests Scrolling Marquee Style For Ratings/Reviews & UnderlinesSearch Engine Roundtable · Oct 23, 2026
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