Shopping ads began rolling out in Google Lens visual search results

Date

Oct 3, 2024

Primary source

Google Ads & Commerce Blog

Sources

• open_in_new
  Ads in AI Overviews and Shopping ads in Lens: new ways to reach customersGoogle Ads & Commerce Blog · Oct 3, 2024

Related changes

• Jan 30, 2025Google began a limited test of AI-generated backgrounds on Shopping ad product images
• Oct 22, 2024Performance Max stopped taking automatic priority over Standard Shopping for the same products
• Oct 14, 2024Gross profit optimization campaign setting appeared in select accounts
• Sep 5, 2024Merchant products tab added to the image asset library
• Sep 5, 2024Google Ads and Merchant Center accounts set to be linked automatically after October 3, 2024
• Aug 27, 2024Profit goals entered beta for Performance Max and Standard Shopping

← See this change in the change history