Some high-spending advertisers required to drop credit and debit card payments by July 31, 2024
- Date
- Jun 13, 2024 (first reported)
- Effective
- Jul 31, 2024
- Primary source
- Search Engine Land
Google emailed a subset of advertisers on June 13 that they must switch to bank-based payment methods such as ACH, wire, direct debit or monthly invoicing by July 31, 2024 or face suspension, with no opt-out and no published spend threshold.
Sources
- open_in_newGoogle Ads phasing out card payments for some advertisersSearch Engine Land · Jun 14, 2024
- open_in_newGoogle Ads Forcing Some Advertisers Off Credit Card PaymentsSearch Engine Roundtable · Jun 17, 2024
Related changes
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