GML 2023: product feeds extended to App campaign ads on YouTube Shorts and in-feed

Date

May 23, 2023

Primary source

Google Ads Help

Sources

• open_in_new
  Google Marketing Live 2023: Accelerate growth with your appGoogle Ads Help · May 23, 2023

Related changes

• Sep 7, 2023Google Ads to stop buying app inventory via multicall waterfalls without bidding ad units
• Aug 2, 2023App campaigns gained GA4 audience builder access, gbraid parameter and SKAdNetwork schema tools
• Aug 1, 2023Allowed ads for blockchain-based NFT games that do not promote gambling
• Jun 15, 2023App campaigns gained Search install buttons, Shorts install overlays, ad group deep links and more
• May 23, 2023GML 2023: Web to App Connect launched in beta
• May 23, 2023GML 2023: iOS on-device conversion measurement to support more sign-in methods

← See this change in the change history