Vehicle ads launched to all US advertisers
- Date
- Mar 11, 2022 (first reported)
- Regions
- US
- Primary source
- Search Engine Land
Google rolled out vehicle ads, an automated format that uses a vehicle inventory feed in Merchant Center to show listings with image, make, model, price, mileage and dealer name on Search, to all US advertisers. Beta participants reported a +25% average lift in conversions when adding vehicle ads to existing Search campaigns.
Sources
- open_in_newGoogle launches automated vehicle adsSearch Engine Land · Mar 11, 2022
- open_in_newGoogle: Vehicle Ads Now Available To All US AdvertisersSearch Engine Roundtable · Mar 15, 2022
Related changes
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