Google tested a sponsored products grid that looks like the organic product grid
- Date
- Sep 30, 2026 (first reported)
- Primary source
- Search Engine Roundtable
Brodie Clark spotted Google showing sponsored products in a grid matching the organic product grid rather than the usual carousel at the top or right of the results. Clark said the disclosure is thin enough to confuse people about which results are paid.
Sources
- open_in_newGoogle Tests Sponsored Products Grid That Looks Like The Organic Product GridSearch Engine Roundtable · Sep 30, 2026
- open_in_newGoogle Tests New Product Grid Layout in Shopping AdsPPC News Feed · Oct 2, 2026
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