Conversions objective with oCPC, geo exclusions, 7-day daily budgets, Bulk API and AppsFlyer/Adjust added
- Date
- Jul 24, 2026
- Effective
- Jul 27, 2026
- Regions
- US, CA, AU, NZ, UK, JP, KR
- Primary source
- OpenAI Help Center
OpenAI shipped eight updates: conversion-optimized CPC campaigns via a Conversions objective (billed per click), location exclusions, daily budgets redefined as a seven-day average with intraday pacing (from July 27), automatic advanced matching for the pixel, AppsFlyer and Adjust mobile measurement integrations, an asynchronous Bulk API, and refreshed product feed cards with prices and star ratings.
Sources
- open_in_newConversion-optimized campaignsOpenAI Help Center · Jul 24, 2026
- open_in_newDaily budgetsOpenAI Help Center · Jul 24, 2026
- open_in_newChatGPT Ads adds conversion bidding, geo exclusions and bulk campaign toolsSearch Engine Land · Jul 24, 2026
- open_in_newOpenAI ChatGPT Ads Daily Budget Changes, New Features, API & Ad FormatsSearch Engine Roundtable · Jul 27, 2026
Related changes
Undo