Bid strategy report added average target ROAS, target CPA and target impression share metrics
- Date
- May 19, 2026
- Regions
- Global
- Primary source
- Microsoft Advertising Blog
Average target metrics are viewable at campaign, account and portfolio level; Microsoft's August roundup extended them to the campaign overview and grid.
Primary source: Microsoft Advertising Blog (2026-05-19). Also covered by PPC News Feed (2026-05-22); PPC News Feed (2026-09-05).
Sources
- open_in_newNew import center and other product news for May 2026Microsoft Advertising Blog · May 19, 2026
- open_in_newBid Strategy Reporting Metrics Expanded in Microsoft AdsPPC News Feed · May 22, 2026
- open_in_newMicrosoft Added Average Target Metrics Added to Evaluate PerformancePPC News Feed · Sep 5, 2026
Related changes
Undo