Omnichannel bidding announced for Demand Gen to optimize for online and in-store conversions
- Date
- Sep 18, 2024
- Primary source
- Google Ads & Commerce Blog
Google announced a beta letting retailers optimize Demand Gen campaigns toward both online conversions and store visits in the coming months.
Sources
- open_in_newGoogle Ads: New features and controls for AI-powered campaignsGoogle Ads & Commerce Blog · Sep 18, 2024
- open_in_newGoogle Ads Gains Negative Keywords, Insights, Reporting To PMax & Much MoreSearch Engine Roundtable · Sep 18, 2024
Related changes
Undo