Consumer finance in personalized ads policy took effect in the US and Canada
- Date
- Feb 28, 2024
- Effective
- Feb 28, 2024
- Regions
- United States, Canada
- Primary source
- Google Advertising Policies Help
Google's Credit in personalized ads policy was expanded to Consumer finance in personalized ads: in the US and Canada, ads for credit cards, loans, banking accounts and debt services can no longer be personalized by gender, age, parental status, marital status or ZIP code. Enforcement ramped up over about six weeks.
Sources
- open_in_newUpdate to the Personalized ads policy (February 2024)Google Advertising Policies Help · Nov 28, 2023
Related changes
Undo