Inappropriate content policy updated to define Sensitive Events and prohibit exploitative ads
- Date
- Jan 9, 2024
- Primary source
- Google Advertising Policies Help
Google clarified its definition of a Sensitive Event as an unforeseen occurrence with significant social, cultural or political impact, and prohibited ads that exploit, dismiss or condone such events, including price gouging and victim-blaming claims. Enforcement began in February 2024.
Sources
- open_in_newUpdate to Inappropriate content policy (February 2024)Google Advertising Policies Help · Jan 9, 2024
- open_in_newWhat's Google Ads Sensitive Event PolicySearch Engine Roundtable · Jan 12, 2024
Related changes
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