Audio ads on YouTube launched to all advertisers globally
- Date
- Oct 24, 2022
- Regions
- Global
- Primary source
- Google Ads Help
Audio ads, served to YouTube users showing listening signals such as playback through a Nest smart speaker, became generally available in Google Ads and Display & Video 360 worldwide after a beta in which most measured campaigns showed lifts in ad recall and awareness.
Sources
- open_in_newLaunched: Audio Ads to engage with users listening on YouTubeGoogle Ads Help · Oct 24, 2022
- open_in_new3 new YouTube streaming, shopping, and audio featuresSearch Engine Land · Oct 17, 2022
Related changes
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