Discovery ads gained new layouts, richer Gmail ads, ad strength, optimization score and audience insights
- Date
- Aug 4, 2022
- Primary source
- Google Ads Help
Google announced a bundle of Discovery campaign updates: video on Discover in testing, story-driven layouts with aspirational imagery, product images and prices in Gmail Social and Promotions tabs, a rebuilt creation flow with asset guidance, live ad strength and optimization score, an Insights page with audience and asset insights, optimized targeting, an audience builder, and Google Ads Editor and API support.
Sources
- open_in_newEngage your audience in every season with Discovery adsGoogle Ads Help · Aug 4, 2022
- open_in_newGoogle announces 4 new features for Discovery ad usersSearch Engine Land · Aug 4, 2022
- open_in_newGoogle Ads Editor & API Now Support Discovery Ads, Plus New Audience InsightsSearch Engine Roundtable · Aug 5, 2022
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