Google Ads Change History
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Change historychevron_rightGoogle Adschevron_rightJan 10, 2008

Conversion Optimizer left beta and its threshold dropped to 200 conversions in 30 days

Date
Jan 10, 2008
Primary source
Inside AdWords blog

Google declared Conversion Optimizer generally available and lowered the eligibility requirement from 300 to 200 conversions in the past 30 days for campaigns using AdWords conversion tracking. Advertisers set a maximum CPA per ad group and the system handled CPC bids.

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