Overview page added video impressions to conversion paths and a 'Performance by stage' card

The Google Ads Overview page now counts video impressions as well as views in conversion paths, marked with an eye icon, so video's earlier influence on the customer journey shows up. A 'Performance by stage' card groups metrics under awareness, consideration and action.

• The card covers impressions, CPM, frequency, views, video completion rate and conversion insights, and supports Brand Lift, Search Lift and Conversion Lift studies where they are set up.
• Only web conversions are included with video impressions; conversions imported from Google Analytics 4 are excluded.