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Change historychevron_rightGoogle Adschevron_rightOct 8, 2026

Four AI Max columns appeared in Google Ads reporting

Date
Oct 8, 2026 (first reported)
Primary source
Search Engine Roundtable

Vivek Gupta spotted four new AI Max-related columns in the Google Ads reporting console: Brand inclusions, Locations of interest, Commission and Optimized targeting.

Google has not published anything about the columns; the only evidence is the LinkedIn post and a screenshot.

Sources

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