Bing tested a blue background behind sponsored results in shopping search
- Date
- Oct 4, 2026 (first reported)
- Primary source
- PPC News Feed
Sachin Patel spotted Bing trialling a redesigned shopping ad block that sits on a blue background, changing how sponsored products stand out on the page.
Sources
- open_in_newBing Tests New Ad Design in Shopping Search ResultsPPC News Feed · Oct 4, 2026
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