Campaign name limit raised from 128 to 400 characters across UI, API, Editor and imports
- Date
- Apr 16, 2026
- Regions
- Global
- Primary source
- Microsoft Advertising Blog
Longer names bring parity with Google and Meta so imported campaign names are no longer truncated.
Primary source: Microsoft Advertising Blog (2026-04-16). Also covered by PPC News Feed (2026-04-19).
Sources
- open_in_newPerformance Max updates and other product news for April 2026Microsoft Advertising Blog · Apr 16, 2026
- open_in_newMicrosoft Increases Campaign Name LimitPPC News Feed · Apr 19, 2026
Related changes
Undo