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Change historychevron_rightGoogle Ads API & Scriptschevron_rightDec 18, 2024

Brand guidelines enabled by default on new UI-created Performance Max campaigns from January 20, 2025

Product: Google Ads API & ScriptsCategory: Creative & AssetsArea: Performance MaxStatus: AnnouncedImpact: MediumSource type: Official
Date
Dec 18, 2024
Effective
Jan 20, 2025
Primary source
Google Ads Developers Blog

Google announced that from January 20, 2025 new Performance Max campaigns created in the UI have brand guidelines enabled, linking BUSINESS_NAME, LOGO and LANDSCAPE_LOGO assets at campaign level via CampaignAsset, and that API creation of such campaigns would come in a future release.

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