Customer Match policy updated to allow revoking access for ads that harm users, from January 13, 2025
- Date
- Nov 13, 2024
- Effective
- Jan 13, 2025
- Primary source
- Google Advertising Policies Help
Google said it may restrict Customer Match access for advertisers whose ads cause harm to users or a poor user experience, effective January 13, 2025.
Sources
- open_in_newUpdate to Customer Match policy (January 2025)Google Advertising Policies Help · Nov 13, 2024
- open_in_newGoogle Customer Match Policy Warning: Don't Harm Users Or Else...Search Engine Roundtable · Nov 13, 2024
Related changes
Undo