Smart campaigns announced to transition into Performance Max over the coming months
- Date
- Aug 7, 2024 (first reported)
- Primary source
- Search Engine Roundtable
Google told advertisers via support email that Smart campaigns would be consolidated into Performance Max, which it said offers the same benefits and more, without giving specific dates.
Sources
- open_in_newGoogle Ads To Transition Smart Campaigns To Performance MaxSearch Engine Roundtable · Aug 7, 2024
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