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Change historychevron_rightGoogle Analyticschevron_rightJun 26, 2024

Source/medium logic improved to set google / cpc and Paid Search more often when a gclid is present

Date
Jun 26, 2024
Primary source
Google Analytics Help

Depending on consent status and the presence of gclid and UTM parameters, GA4 more frequently assigned google / cpc and the Paid Search channel.

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