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Change historychevron_rightGoogle Adschevron_rightMay 2, 2024

Google to automatically pause low-activity keywords from June 2024

Date
May 2, 2024 (first reported)
Effective
Jun 1, 2024
Regions
Global
Primary source
Search Engine Roundtable

Advertisers received emails that from June 2024 positive Search keywords created over 13 months earlier with zero impressions in the past 13 months would be automatically paused.

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