Required FCA-firm contact on Google Ads accounts seeking UK financial verification

Date

Jul 1, 2023

Effective

Sep 1, 2023

Regions

United Kingdom

Primary source

Google Advertising Policies Help

Sources

• open_in_new
  Update to Google Ads UK Financial Services Verification (July 2023)Google Advertising Policies Help · Jul 1, 2023

Related changes

• Sep 11, 2023Selected suspended advertisers required to complete advertiser verification before appealing
• Sep 6, 2023Google Ads notification emails began including the customer ID
• Aug 16, 2023Paid one-on-one customer support pilot tested for small businesses and agencies
• Jul 1, 2023Clarified that repeated violations across multiple accounts breach Circumventing systems
• Jun 19, 2023Clarified advertiser verification deadlines and agency in-product flow

← See this change in the change history