Merchant Center Next and Product Studio announced at Google Marketing Live 2023
- Date
- May 23, 2023
- Primary source
- Google Ads Help
At Google Marketing Live on May 23, 2023 Google unveiled Merchant Center Next, a simplified Merchant Center that auto-detects product data from a merchant's website, alongside Product Studio, a generative AI tool for product imagery; rollout to smaller businesses started first with the transition expected to complete in 2024.
Google's Ads Help announcements page lists the May 23, 2023 GML entry 'Increase sales with innovations designed specifically for retailers'. Third-party coverage on May 31, 2023 reported the Merchant Center Next transition would complete by 2024.
Sources
- open_in_newIncrease sales with innovations designed specifically for retailers (Google Marketing Live 2023)Google Ads Help · May 23, 2023
- open_in_newIntroducing a new era of AI-powered ads with GoogleGoogle Ads & Commerce Blog · May 23, 2023
- open_in_newIntroducing Google's Merchant Center NextGeekSeller · May 31, 2023
- open_in_newGoogle Merchant Center Next: What is it & What's New?DataFeedWatch · Jun 1, 2023
Undo