Server-side GA4 tag began sending data to regional data centers based on user location

Date

Mar 27, 2023

Primary source

Google Tag Manager Help

Sources

• open_in_new
  Tag Manager release notesGoogle Tag Manager Help · Mar 27, 2023

Related changes

• Jun 13, 2023Server containers gained support for Google signals for GA4
• Jun 7, 2023Transformations launched in server-side Tag Manager containers
• Jun 6, 2023Regex Table variable and regex sandboxed JS APIs added to server-side tagging
• Apr 18, 2023Server-side tagging could use geolocation when serving scripts from the first party
• Apr 6, 2023Tags could be paused in server containers
• Mar 24, 2023Server-side Floodlight Sales tag encrypted revenue; x-dc- custom parameters supported

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