Similar audiences deprecation announced: no new segments from May 2023, removal August 2023
- Date
- Nov 3, 2022
- Effective
- Aug 1, 2023
- Primary source
- Google Ads Developers Blog
Google announced that similar audience segments would stop being generated and could no longer be added to campaigns from May 2023, and would be removed from all campaigns and ad groups in August 2023, with API create, update and targeting calls failing.
Sources
- open_in_newAnnouncing deprecation and sunset of Similar AudiencesGoogle Ads Developers Blog · Nov 3, 2022
Related changes
Undo