Google Ads Change History
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Change historychevron_rightMerchant Centerchevron_rightJul 21, 2022

Automatic upgrade of Smart Shopping campaigns to Performance Max began

Date
Jul 21, 2022
Effective
Sep 30, 2022
Primary source
Google Ads & Commerce Blog

Google began automatically upgrading Smart Shopping campaigns to Performance Max on July 21, 2022, carrying over learnings and settings, with completion by September 2022 and a one-click tool for advertisers who wanted to move earlier.

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