Campaign-level conversion actions and conversion action sets went live for Search and Display
- Date
- Jun 7, 2019 (first reported)
- Primary source
- Search Engine Land
Advertisers could choose which conversion actions a campaign optimises toward instead of relying on the account-wide Include in Conversions setting, and could group actions into sets reused across campaigns. The control was previewed at Google Marketing Live.
Sources
- open_in_newCampaign-level conversion actions now live for Google search, display campaignsSearch Engine Land · Jun 7, 2019
Undo