Google Ads Change History
gadschangehistory.comby
BM
Change historychevron_rightGoogle Adschevron_rightMar 23, 2010

AdWords Search Funnels reports launched in beta to show clicks and impressions before a conversion

Date
Mar 23, 2010
Primary source
Inside AdWords blog

Search Funnels added a set of reports describing the Google.com ad clicks and impressions that preceded a conversion, going beyond last-click attribution. Reports included Assisted Conversions, First and Last Click Analysis, Time Lag and Path Length alongside a Top Conversions view.

Sources

Undo

← See this change in the change history