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Change historychevron_rightGoogle Adschevron_rightDec 8, 2008

Campaign option added to show standard ads on the iPhone, G1 and other full-browser mobile devices

Date
Dec 8, 2008
Primary source
Inside AdWords blog

A new campaign-level setting extended standard text and image ads to mobile devices with full HTML browsers, with separate reporting for those devices. Campaigns were opted in by default, and advertisers could target only these devices or exclude them.

Standard mobile-format ads continued to run unchanged on WAP-browser phones.

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